Tree of Life
Maalema Hind Ennaira
Gnawa·Morocco
One of only two professional female Maâlems in Morocco. Confirmed Festival Gnaoua Essaouira 21 June 2026.
SocialSocialHow much marketing reach the artist brings on their own — higher = bigger audience already warmed up to the booking.Audience strength across the artist's social + streaming presence.
What it means for booking:
Higher score = bigger built-in audience, less marketing lift needed to fill the venue.
How it's calculated:
· Weighted sum of follower counts on Instagram (×1.0), YouTube (×1.2), Spotify monthly listeners (×1.5), TikTok (×0.7), Facebook (×0.6)
· Log-scaled against a 5M ceiling so 100k followers ≈ 60, 1M ≈ 80, 5M+ ≈ 100
· If no follower data is available, falls back to fee-tier (Indie 25 → State 95)
77/100
Stage provenStage provenHow battle-tested the artist is at festival scale — higher = lower production risk.Festival + venue CV depth.
What it means for booking:
Higher score = the artist has played stages of similar scale already, so production risk (timing, rider, crowd handling) is lower.
How it's calculated:
· Base = 14 × number of items in their tourCv (capped at 100)
· +8 per prestige marker found: Olympia, Grammy, UNESCO, Royal Albert Hall, Lincoln Center, Expo 20XX, Kennedy Center, Mawazine, Timitar, Essaouira, Nobel
· Floor of 30 for catalogued artists with no listed CV
64/100
MENA fitMENA fitHow well the artist resonates with a MENA / GCC audience — higher = warmer cultural welcome.Cultural + linguistic + GCC programming fit.
What it means for booking:
Higher score = the artist speaks to MENA audiences (language, lineage, or prior regional touring), so the booking carries cultural resonance, not just curiosity.
How it's calculated:
· Base 30
· +30 if Arabic / Darija / Hassania / Khaleeji speaker
· +25 if already active in UAE · +15 if active in KSA
· +15 if home country is in the MENA region
· +10 if their lane is Sufi/Sacred, Andalusian/Malhoun, Classical Arab/Tarab, Gulf, Gnawa, Levantine, or Egyptian
85/100
Fee tierFee tierWhere they sit on the budget ladder — higher = more expensive (planning hint, NOT a real quote).Relative booking-fee weight on a 100-point scale.
What it means for budgeting:
Higher score = the artist sits in a more expensive bracket. Use this for early go/no-go budget triage, then chase a real quote from their management.
How it's calculated (fixed from artist.feeTier):
· INDIE = 20 · MID = 40 · UPPER_MID = 60 · TOP = 85 · STATE = 100
40/100
ReadinessReadinessHow quickly you can realistically lock them in — higher = faster turnaround from outreach to signed contract.How quickly the artist can realistically be confirmed for a date.
What it means for scheduling:
Higher score = the artist's diary + management chain are quick — you can go from "we want them" to "we have them" inside a few months. Low scores mean it takes a year+ to lock the date.
How it's calculated (fixed from artist.leadTime):
· FAST (< 6 months) = 95
· MEDIUM (6–12 months) = 65
· SLOW (> 12 months) = 35
95/100
